Bananas and the Windward Islands
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This 14 page paper looks at the position of the Windward Island now that the protection for the banana industry is being lost as a result of a World Trade Organisation ruling. The country had benefited from favourable treatment, but is loosing this in 2007. This paper makes the case for ongoing support and gives suggestion for strategies that may be used for the industry on the islands to survive. The bibliography cites 15 sources.
Filename: TEwindbana.rtf

Bank of Scotland
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This 5 page paper examines the strategy of the Bank of Scotland, now part of the Halifax Bank of Scotland group (HBOS). The paper looks at how the bank chooses to compete, what segment of the market is targeted and how, the impact of macro some macro factors and the importance f elements such as price and promotion in the strategy. The bibliography cites 4 sources.
Filename: TEbanksc.rtf

Bayer Group
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This 6 page paper begins with a brief overview of the company that developed aspirin in 1899. Selected financial data are presented. The essay then discusses the company's supply chain management, which is different for each subgroup and in each country. Global initiatives are reported. Bibliography lists 9 sources.
Filename: PGbayer.rtf

BCG Analysis of Apple Inc.
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This 16 page paper takes an in-depth look at Apple Inc performing a analysis of the firm using the Boston Consulting Group Matrix which classifies products or business units in to categories of cash cows, shooting stars, question marks or dogs. The paper looks at the development of Apple and its product ranges, how it has managed the product range and the current position of the firm. The bibliography cites 11 sources.
Filename: TEBCGapple.rtf

BCG Matrix and AXA
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This 3 page paper uses the Boston Consulting Group Matrix to examines the multinational financial management company AXA and consider the recent strategies decisions. The paper also considers the benefits that competitors may gain if AXA were using the BCG matrix as a strategic tool and they discovered this tactic. The bibliography cites 8 sources.
Filename: TEAXABCG.rtf

Becoming A Multinational Company
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A 5 page paper. The writer discusses many of the issues a company must consider before becoming a multinational company. Issues discussed include: differences in the governments of host nations, labor, cultural differences and planning. Examples are provided. Bibliography lists 7 sources.
Filename: PGgoglo.wps

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