A Strategy For Google
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This 4 page paper considers what strategies Google should pursues in the future The paper looks at the existing competences and operations, the management of the company and the market in which it is to develop before predicting a strategy that will result in head to head competition with Microsoft.
Filename: TEgoogle.rft

A Strategy For Handspring
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This 9 page paper looks at the strategic alternatives that are available for Handspring considering the company core competences and the condition of the competitive environment. A recommendation is made and then an plan for implementing that recommendation is given. The paper ends by considering control and evaluation. The paper is based in a case supplied by the student. The bibliography cites 4 sources.
Filename: TEhandspring.rtf

A Study - Low Cost Airlines vs Ferries
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This 6 page paper. Why do people choose a ferry or a low-cost airline to get to the same place? This paper offers a draft questionnaire to be administered to random passengers of a budget airline and the ferry. The paper also presents questions for semi-structured interviews of SeaCat Ferry employees for the purpose of learning how the company operates. Bibliography lists 7 sources.
Filename: PGireln.rtf

A STUDY OF THE DIAMOND INDUSTRY
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This paper examines the diamond industry, its history, costs and processes of mining and production and marketing of the gemstones. The paper also discusses the role of De Beers in the overall development of the industry. Bibliography lists 7 sources
Filename: MTdiamon.rtf

A SWOT Analysis of W H Smith PLC
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This 3 page paper performances a SWOT analysis on the UK retail chain W H Smith’s. The paper considers the strengths, weaknesses opportunities and threats the company faced in the year 2001. The bibliography cites 4 sources.
Filename: TEwhsmit1.rtf

A Virtual Team at T.A. Stearns
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A 3 page paper discussing process and quality improvement among T.A. Stearns’ offsite programmers and what the company should do about it. The group of four programmers involved appears not to trust the company to retain all of them if its senior management learns of the time savings involved. Bibliography lists 3 sources.
Filename: KSmgmtOrgBeCa.rtf

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