A sample sales presentation
[ send me this paper ]
5 pages. This is a sample sales presentation for an anonymous company. Describes employee benefits as well as a plan applicable to any company in sales with a sample cost/budget analysis. Discussion includes how to build repeat customers and the successful management of a sales or marketing company. Bibliography lists 2 sources.
Filename: JGAsales.wps

A STUDY IN CONSUMER SOAP
[ send me this paper ]
This 7-page paper focues on the marketing of consumer soap. Under discussion are aspects such as Maslow's needs hierarchy, target markets and demographic characteristics. Bibliography lists 5 sources.
Filename: MTsoapstud.rtf

A STUDY OF THE DIAMOND INDUSTRY
[ send me this paper ]
This paper examines the diamond industry, its history, costs and processes of mining and production and marketing of the gemstones. The paper also discusses the role of De Beers in the overall development of the industry. Bibliography lists 7 sources
Filename: MTdiamon.rtf

AAA-Allstate Security and Investigations
[ send me this paper ]
A 3 page paper discussing goals; financial projection; success factors; and controls for a security guard company’s plans to adopt and implement iPIX™ 360-degree stationary cameras at commercial accounts. The company believes that the cameras will reduce direct labor costs as well as maintenance costs associated with mechanical panning cameras currently used. Bibliography lists 3 sources. 7-slide PowerPoint presentation available as well.
Filename: KSsecComp.rtf

ABC Managed Care's Readiness for Growth
[ send me this paper ]
An 8 page paper discussing ABC Company's readiness to take on XYZ's domination of the managed health care market. "Real" company names are not mentioned in the paper, but ABC is based on Cigna; XYZ on Blue Cross Blue Shield of no particular state. The paper evaluates the current situation; ABC's strengths; regional growth strategies; and the fact that the ultimate determining factor will be final cost to the employer. Includes a SWOT analysis. Bibliography lists 13 sources.
Filename: KScigna.wps

Abercrombie & Fitch - An Analysis
[ send me this paper ]
A 12 page paper. The Abercrombie brand dates back to 1892 when David Abercrombie opened his first outdoors apparel and equipment store. The name was changed when Ezra Fitch bought into the company in 1900. Since that time, this company has faced bankruptcy, been bought out twice, changed its focus entirely, been sued for discrimination and been accused of promoting promiscuity. This essay provides a short history of the company and discusses branding, marketing strategies and problems, competitors with selected financial data, and plans for the future. The essay begins with an executive summary and ends with conclusions. Bibliography lists 12 sources.
Filename: PBanfan.rtf

Try finding it by keyword!  Enter a phrase here: